So that's why Bud gives me a headache.
Grocery store prices are comparable, nearly a buck a bottle. It's the keg prices that are significantly different. A keg of Shiner Bock sells for $86 at the cheapest outlet I can find in Houston, whereas Zeig sells for $64, Lone Star for $60, Bud for $72.
A-B has a big brewery in Houston - the only brewery left here. They changed the name to "Zeigenbock Amber, made only in Texas".
We went from Shiner Bock to Lone Star, which isn't all that bad - I was surprised. I would drink it before BudMiller any day. That keg just bit the dust so tonight we will put in a keg of Zeig. We tried it out in bottles to make sure we could drink it, and we did a side-by-side comparison with Shiner Bock. Three people said there was so little difference that it was not worth paying extra for Shiner.
We'll see.