I'm not a big fan of mass produced crap, except Icehouse is ok. Have you tried the Miller 1855 lager? It has some flavor and I actually like it. Why does this have to be a limited edition beer? What if sales are good, will they just pull it anyway?
I would recommend to Miller that 1855 replace 'High life' as the signature beer. But then again I realize that the average consumer has no appreciation for what beer actually tastes like. Don't most people buy Bud and Coors for it's water-like quality? They have savvy advertisements that turn people into zombies that in turn, buy that crap unconsciously. Coors ads tell you that you are a pussy if you order an import, but if you drink Coors light, you will have young girls clawing for you. Proof that advertising works on the masses. Are the masses that stupid? Budweiser is brewed for 3 days. The advertise Bud select as taking is time with a clock (not a calendar) in the foreground. If real beer takes 2 weeks to fully brew, what does a few more hours matter? It makes for a convincing commercial.
I just don't get it. These rednecks who love Budweiser think imports are nasty across the board. So I assume they don't like beer, however they will guzzle mass produced imitation beer product because it's cool and will get them drunk after drinking 30 of them. Some people claim to enjoy Coors light. A Sam Adams will gag them, they can not finish it. Budweiser drinkers also say that beer is no good with food. WHAT? I think matching the right beer with the right food is better than matching wine.
Something I accidentally discovered a couple weeks ago, We had Ritz crackers topped with sharp cheddar and a splub of yellow mustard,,,,, wash that down with a Molson Ice. It must have been the mustard that complimented the Molson. Something was happening there. Another one that comes to mind is a pizza with lots of meat on it, very tasty with Anchor Steam.
Before I ramble forever, what is the basic human malfunction that compels people to drink garbage like Bud?