Sam Adam's TV commercial just gave me a good laugh

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Just a minute ago I saw I guess what is one of the latest Sam Adam's TV
commercials.  They speak about how all their employees are just a big
family of beer geeks, including the head of their legal department -- as
the camera focuses on a lady pouring beer through a strainer into a
plastic bucket.  I suppose that she is straining the hops from the boil,
but the problem is that you can actually see the steam coming up from
the bucket.  Uhhhhhhh ... I guess she never heard of hot side aeration.
  Beer geek indeed.  I hope she's a better lawyer than brewer.

Cheers.

Bill Velek -- Grow hops? Visit http://groups.yahoo.com/group/Grow-Hops
with over 240 members. To discuss 'equipment only' with over 640
homebrewers, visit http://groups.yahoo.com/group/BrewingEquipment
Re: Sam Adam's TV commercial just gave me a good laugh


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Is that the same commercial with the sudden boilover in a 6 qt
saucepan?

I guess it's more fun to show people making stupid mistakes than the
relative calm of knowing what you're doing. I, for one, hardly ever
curse anymore while brewing. ;-)


Re: Sam Adam's TV commercial just gave me a good laugh


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HSA?  That doesn't exist, does it? ;)

Actually that is how several generations of brewers (me included) started
out (due to Papazian).  It makes good beer - I never noticed any problems
back then.  Of course, it probably never lasted long enough for any of
the theoretical problems to manisfest themselves.


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Yep.

Derric


Re: Sam Adam's TV commercial just gave me a good laugh


The Treasurer of our local brew club is the head bean counter at the Sam
Adams Brewery here in Cincy.    I see people I know from SA in their
commercials all the time.


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Re: Sam Adam's TV commercial just gave me a good laugh


Bill Velek wrote:
geek indeed.  I hope she's a better lawyer than brewer.
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for some reason aussie beer ads never actually focus on the beer.

http://blog.photos2view.com/2007/06/13/bondi-blonde-beer.htm
rb

Re: Sam Adam's TV commercial just gave me a good laugh


rb wrote:

snip

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For awhile, we had some pretty nice beer commercial over here in the
U.S.  Seems like Keystone used to have some nice ones with some real
cute girls.  Can't recall seeing any for awhile.

Cheers.

Bill Velek -- Grow hops? Visit http://groups.yahoo.com/group/Grow-Hops
with over 240 members. To discuss 'equipment only' with over 640
homebrewers, visit http://groups.yahoo.com/group/BrewingEquipment

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