Trouble at Starbucks

Jan 09, 2008 0 Replies

"The world’s biggest chain of coffee shops is in the midst of its first serious crisis. Last year Starbucks’ shares slumped by 42%, making it one of the worst performers on the NASDAQ stock exchange. In the last quarter of 2007 Starbucks served fewer customers than the year before in America, its biggest market..."



The Economist article:

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