What's Special About New Bud Special?

NO, I usually come across these new products at a party at my in-laws- good place to "try" them since (a) I didn't buy it and (b) it's easy to "lose" the bottle or knock it over onto the ground, etc. I actually once even had a mouthful (believe me, that's all it took...) of Tequiza (sp?) that way...

I'm damn sure I won't!!!!!

vince norris

I thought it was Select?

Talk about marketing double speak. "Select" means nothing, and tells you nothing about the product - it does however speak volumes to me. To me it says: "Randal, not as though you would ever in a million years spend money on a budweiser product, especially don't consider this one."

_Randal

I must be a misfit here; I don't watch soap operas, either! ((:-))

Some of you older guys may remember Ed Zern, who wrote a humor column on the last page of Field & Stream magazine for many years.

In his day job, Ed was Creative Director of Geyer, Morey, Madden and Ballard, a big New York ad agency. So he knew about advertising.

He told me he once asked a distiller, whose ads said his brand was made from "select grains," what that meant.

Ed said the distiller replied, "It means I select the cheapest ones I can find."

vince norris

This Budweiser Select is the beer that makes you think: I think i'll select another beer.

I tried this beer and I can tell you they definately didn't take any chances here. It tastes almost exactly like Bud, maybe a little dryer.Just like a while back they came out with Bud Dry. It's still around if you look hard.

I thought Bud brewed with rice. ??

Seems like this is the second time I've read a post where you've said this today. Do you REALLY think Budweiser uses 100% rice? Most American light lagers are brewed using a combination of barley malt and an "adjunct"- another grain- corn or rice (in various forms). Bud used to be 70% barley malt and 30% rice (according to Michael Jackson's first Pocket Guide)- since the alcohol level has risen a bit for Bud since then, the formula may have been tweeked, too. Rice is used for a variety of reasons, one being the difference in American barley and European barley. Rice, as A-B will frequently point out, is often MORE expensive than barley (and, of course, corn). Some US lagers might mention only "other grains" on their labels, which means they supplement the barley malt with whatever's cheaper on the market at that time. If Bud was only rice, it'd been something else (namely, saki).

Rice, yuck! That's why they call them "adJUNCts" (JUNK!) That's why the Germans invented the Purity Law hundreds of years ago. That's why German beers are 10 times better than Bud. I've never brewed with adjuncts. Water, malt, hops, yeast!

Scott

snipped-for-privacy@LYC0S.CM wrote:

Yeah, those Belgian and English beers with all them adjuncts sure do suck.

-Steve

Scott wrote in news: snipped-for-privacy@bright.net:

Ooh. So funny.

The Reinheistgeuseless? The "law" that stresses chemistry over creativity? All but dead now, I think. And for good reason.

Err....Define "German beer" for me, please. There is plenty of crap beer in Germany.

Woo hoo! Good for you! DUDE yer STOKED!

Does "malt" include malted wheat!? Rye?! Corn!???!!

I've brewed with adjuncts and they can be very useful! Hell! Even additions of pure sugar can be useful!

BTW, how do you feel about Belgian beer!?!!!!!!!!!

Scott

I've never heard A-B point that out.

Is that true, is rice often more expensive than barley?

I don't buy either mega-mass quantities, so I can't really say.

But I can get 50 pound sacks of rice and malted barley.

I think I can get a 50 pound sack of rice at Smart & Final for about $12.

But the cheapest I can get a 50 pound sack of malted barley is for $35.

I always wonder why Bud or Coors or any of those mega-breweries, don't ever actually make a real full tasting beer.

Like with 100% pilsner malt, and plenty of flavor hops. Enough to make it as hoppy as any German Lager, or Samual Adams, etc.

They could even go the "CAP" route, and still make it with 30% adjuncts, but have a goodly amount of flavor hops.

And what kind of rice would that be? Brewer's rice? No. Different cat.

Cheapest. That's always the best way to get it. It's not the way A-B and Coors buy it, though. Coors actually grows a lot of their own, A-B malts about a third of their own.

Simple. The not-full-tasting beer they brew is making them all rich. What's broke that they need to fix?

None of those beers sell like their beer. They make the beer they make, and it sells like crazy.

I'm not nuts about it either, but they've got a good racket, for now.

mark and deb~SigCity~

--WebTV-Mail-7882-4734--

If you've ever read their labels you have: "We know of no brand produced by any other brewer which costs so much to brew and age"

Coors makes and distributes around Denver Colorado a beer called "Barmen Pilsner" which is amazing. An honest to god great impersonation of a German Pils. Hoppy, malty, no adjuncts that I can detect. It was initially made at Golden, but now their Sandlot brewery makes it I think. Unfortunately even though they have a potential world-class lager on their hands they have no interest, or their marketing dept. has no idea how, in marketing it anywhere.

_Randal

Oh, horsepiss, you moron. We talk about it AND drink it like crazy. What the hell's different about talking about beer as opposed to talking about sports? Or women? Or cars? Talk's talk, boy, and beer's beer. Some of it's good, some of it's better, and what the hell's it to you if we talk about beer or not? You think you're somehow a flippin' genius because you JUST drink a bunch of beer and DON'T talk about it? Yeah, you're a superior species, all right.